HARBOUR
OUTDOOR

HARBOUR OUTDOOR

ENHANCING WEBSITE PERFORMANCE FOR AN INTERNATIONALLY REKNOWED LUXURY OUTDOOR FURNITURE BRAND.

Harbour Outdoor, a luxury outdoor furniture brand, approached us via one of our PR business partners with a critical concern regarding their website’s speed and performance issues which were negatively impacting customer engagement and increasing drop-off rates. Following a comprehensive audit, they enlisted our expertise to implement the requisite fixes, leading to a dramatic improvement in website performance and a significant reduction in drop-off rates. The enhancements fostered a more engaging user experience, with visitors spending more time exploring the site.

Our collaboration extended beyond the initial project as we began assisting Harbour Outdoor with day-to-day content and backend updates, ensuring the website remains fresh, relevant, and operates smoothly. A recent advancement was the implementation of e-commerce functionality, heralding a new sales channel for them as well as a subtle redesign of certain pages and the navigation menu to further improve user experience, making it more intuitive for visitors to navigate and find what they are looking for.

Through these concerted efforts, we’ve aided Harbour Outdoor not only in overcoming initial technical hurdles but also in evolving their digital presence to better resonate with their clientele and achieve their business objectives.

PROJECT SCOPE

/. website performance audit

/. website performance optimisation

/. website maintenance & management

/. website design

/. e-commerce

/. graphic design

/. UX & UI Design (user experience focused design)

NEXT PROJECT

/. website design _ website development _ organisation website _  graphic design

/. website design _ website development _ organisation website _  graphic design

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